🔔Outgoing campaigns

NovaTalks allows launching both voice and digital campaigns within a single platform. Automation of processes, flexible scenario management, and the ability to select the most effective channel for each task help optimize team workload and significantly reduce operational costs. This enables achieving better results without increasing resources.

Outbound Voice Campaigns

Calling clients is a complex process that requires specialized skills. Low agent utilization due to inefficient dialers, manual number dialing, and the lack of a proper inbound/outbound strategy reduces the percentage of successful contacts and affects sales results.

The NovaTalks Dialer automates outbound calling strategies, reduces costs, and increases team efficiency. The system automatically filters unproductive calls (busy lines, disconnected numbers), allowing agents to work only with real clients.

NovaTalks Dialer supports the following types of campaigns:

• Progressive — the system automatically dials clients and, if the client answers, transfers the call to a group of operators.

• Outbound IVR — the system automatically dials clients and plays a pre-recorded voice message.

Advantages:

• Increased number of client contacts

• Maximized agent productivity

• Improved contact center efficiency

• Cost optimization

Capabilities:

• Selection of call mode: progressive or outbound IVR

• Adjustment of the number of attempts and callback time depending on the type of missed call

• Use of Do Not Call Lists — automatic exclusion of numbers from dialing

• Support for cross-channel strategy: after a call, an automatic message can be sent via messenger or email

• Configuration of follow-up contact funnels (redial after X time within another campaign)

• Uploading dialing lists manually or automatic generation of lists using filters based on client data in NovaTalks

• Adjustment of the number of calls initiated per available agent

• Setting campaign priorities (balancing workload across multiple active campaigns)

Digital campaigns

Send mass outbound emails to your customers automatically and inform them about your events, promotions, personal offers, reminders, etc.

Mass emails provide:

1. Personalization

   • Inserting any customer data into the message

   • Different messages to different customers in one email campaign

   • Segmentation: email campaigns are customized depending on the customer group

2. Sales funnels

   • Set up sequential email campaigns that are automatically launched depending on the customer's response.

   • This allows you to use all possible chances to convince the customer to make a purchase

3. Automation

   • Send everything without involving a manager - from appointment reminders to personalised offers

For more information on how to set up and what types of campaigns you can create, watch the video✨:

Restrictions

When carrying out automated mailings, messenger/email restrictions apply:

• Viber, Telegram - sending to existing customers works smoothly

• WhatsApp, Instagram, Facebook - 24 hour window for sending

• Telegram by phone, Viber by phone - blocking of channels during mass mailing (no more than 5-10 messages per day, depending on how long ago the account was created)

• Email - blocking mail in case of mass mailing

Currently, the system does not limit the number of messages that can be sent. The accounting of generated messages within mass mailings will be carried out at the end of the month.

The user can check the number of dialogues that have been carried out as part of automated campaigns through the Dialogues Detail report by selecting the Campaigns filter.